What does Google Analytics use to differentiate new and returning users?

Here are the answers to the questions from the Advanced Google Analytics Assessment Exam.

What does Google Analytics use to differentiate new and returning users?

• A browser cookie
• Artificial intelligence
• A randomly-assigned unique identifier
• A sequential unique identifier

The above question is related to the “Advanced Google Analytics Assessment”. You can find all the updated questions and answers related to to “Advanced Google Analytics Assessment” on the “Advanced Google Analytics Assessment Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.